Choose Love
Digital Campaign
In 2024, as part of their Christmas fundrasing campaign, Choose Love launched the ‘Fillboard’. Taking over Outernet, this digital billboard allowed passersby to scan a QR code, gift an item to a refugee, and see their love pop up on the huge display. The concept was created by the creative director team Jess & Joe, and I partnered with them to bring the visuals to life.
